Social media marketing is essential to validate your brand and establish your digital presence. In recent time Instagram is one of the most loved digital networking sites.
Do you know how many users are on Instagram?
1 Billion! Yes, that is correct; Instagram has become an enormous social media platform with 1 billion users worldwide. It was initially started as a fun app for kids, and now it has become a content marketing, branding, selling, and networking platform for the brands and influencers. When branding comes in focus, Instagram is the perfect platform for you to build and maintain the brand of your business.
BUT, how would you attract the followers on Instagram?
Building followers on Instagram are not that easy as it sounds. There is much more than just sharing pictures, following others, and linking others when you want to build brand recognition and attract followers from your industry segment.
If you strategically post and maintain your account on Instagram, you will surely get the followers easily and quickly. Keep continuing reading this article to access the undiscovered secrets and get more followers on your Instagram account.
Make you post visually appealing
In order to stand out unique on Instagram, make your post unique visually appealing that quickly attracts the audience. Choose the grid and layout that suits your message and align the text with the images. In social media marketing, a charismatic post undoubtedly attracts the viewers, and it also can go viral. So, while your focus is to build more followers on Instagram, do forget to create exceptional posts.
The unique recognition of your post is vital when you want to build brands through Instagram marketing. Posting visually appealing posts on Instagram increase your chances to reach more followers through the social media platform.
Don’t forget to write descriptive captions
As your picture on Instagram has more impact than words on users. Align the descriptive caption with the images to engage immediately with your followers. Try to align some text while posting that actually resonates with your audience and allows influencing the others on the social media network. The descriptive captions can be in a form of catchy taglines, or even you can create a story to engage more followers. This is one of the proven social media marketing strategies to build huge followers on social media accounts. You need to add your brand’s Instagram voice to build and maintain your brand positioning to attract followers on Instagram.
Use creative #hashtags
While you create a post for Instagram, use hashtags that tell part of your story -be funny, ironic, or outrageous, but don’t be boring. Hashtags play an important role in Instagram marketing where the post with the creative hashtags can enormously attract more followers. Also, research and identify the trending tags and link them back to your brand. Use the relevant hashtags and make your content more discoverable – a key to building more followers on Instagram surely.
Once you have visually appealing post with the appropriate caption so when are you going to post the message on Instagram?
Choose the right time to post
You should post something on Instagram when your audience is more active on the platform. Usually, people check their social media account when they wake up, while there are commuting, or at bedtime. According to your target audience schedule your post so that you can reach to more followers on Instagram.
It’s advantageous to post on the time when your sizable audience logs on to their Instagram account. And, if you post at the right time, there are more chances of them seeing your content and interact with you. To the flip side, if you post at the random time amid the day, your post may not get a chance to prompt in the midst of a sea of another post on the Instagram account. Hence, send the right message on the right time on the social media platform to build more followers.
What is the next? Once you have launched your post at the right time, now it’s time to interact with your audience.
Interaction is the key to magnetize more followers
Social media is a great tool to attract and interact with your audience. If you want to keep building your followers on Instagram, you need to interact with them frequently and efficiently. Whenever you find the opportunity, tag people in the post and follow your audience back. In fact, you can share others post as well and effectively interact with them. Also, when there is necessity send them a direct message to the followers. Don’t miss a chance to acknowledge your followers and always appreciate them.
Last but not least, take the privileged of partnership to create huge follower base on Instagram.
Collaborate with others on Instagram
Partnerships on social media marketing are one of the successful ways of tapping into the existing audiences. When the influencers talk about you on Instagram, they bring the attention of their followers as well. Instead of targeting individuals get yourself featured with a collaborative approach to build a large number of followers on Instagram. Collaboration is not only applicable to traditional marketing but also essential in digital marketing where it creates the win-win situation for both entities. Hence, collaborate with others on Instagram and increase your followers promptly.
In today’s highly competitive digital trend, social media marketing is imperative to build and maintain branding. Instagram is one of the influential social media platforms with one billion users worldwide. So, take advantage of Instagram to appeal mass audience and build your brand efficiently. Sometimes, building followers on Instagram is a challenging task. However, follow the strategies, you can efficiently build your brands and increase your followers on Instagram. If you are looking to enhance your branding on social media, you have arrived at the right spot.
ORBSL – a Social Media Marketing & Mangement Company that targets the customers for you. Contact us to know more about how ORBSL can help you to build followers on Instagram.
